Selected Work

Portfolio

Government & Organizational Development

Center for Organizational Excellence

  • Architected marketing and branding strategy securing $10M joint venture with U.S. Department of Commerce
  • Orchestrated comprehensive website modernization driving 65% increase in visitor traffic
  • Implemented enterprise-wide CRM system optimizing marketing performance and revenue growth
  • Launched successful “Congress to Cubicle” podcast series establishing industry thought leadership
  • Served as trusted marketing counsel to high-profile federal clients including Departments of Commerce, State, Defense, Veterans Affairs, Library of Congress, and Small Business Administration
  • Developed multimedia content library including videos, white papers, and digital marketing assets

Strategic Consulting Alliances, LLC

  • Provided strategic marketing consultation
  • Developed integrated brand communications system
  • Created comprehensive marketing collateral suite

Healthcare Sector

Maternal-Fetal Medicine Associates of Maryland

  • Led website redesign initiative resulting in 44% increase in unique visitors
  • Managed marketing campaign for Walk for Preeclampsia event, generating over $100,000 in donations
  • Developed comprehensive brand collateral system

Virginia Neurosurgeons

  • Created strategic marketing framework and business development roadmap
  • Designed professional medical practice brochure aligning with brand positioning

Center for Community Mental Health at GMU

  • Spearheaded center rebranding initiative and marketing strategy
  • Assisted with the Food for Thought fundraising campaign raising $175,000 for mental health services
  • Developed integrated marketing communications including social media strategy and content

Non-Profit

Montgomery County Business Hall of Fame

  • Directed comprehensive marketing and fundraising campaigns generating $1.6M for student scholarships
  • Orchestrated multi-channel advertising strategy across digital, print, and transit media
  • Managed annual event planning and execution
  • Developed and implemented targeted email marketing campaigns

Ancient Mariners Masters Swim Team

  • Served as Board Member and Marketing Director
  • Led website redesign project
  • Created comprehensive marketing collateral portfolio